Social Media. Even your mom’s doing it.
And we all know moms call the shots. Which means if you’re not talking to them, you may be missing out.
It’s pretty clear that social media has gathered huge momentum over the past few years. Everyone wants to employ a social strategy but many seem to miss the mark. Contrary to what some might say, it’s not just about using word of mouth or connecting consumers with one another. First, you need to listen – find out what people care about and want to engage in. And once you have that great insight, you can then harness social media for a much bigger advantage, one that has a clear impact on your brand.